August 31 2016 05:00:35
Navigation
Users Online
· Guests Online: 38

· Members Online: 0

· Total Members: 10
· Newest Member: marqzapl
CHRISTCHURCH CAMPAIGN TARGETS WEST AUSTRALIAN MARKET
Travel NewsSYDNEY, 5 November 2013: The Canterbury region of New Zealand is being targeted as the next great location for West Australian travellers with the launch of direct flights and a compelling new advertising campaign.

The campaign is aiming to entice West Australians to take up Air New Zealand’s twice weekly direct flights between Perth and Christchurch. The flights, starting in early December will be a seasonal service with the potential to extend to year round.

Christchurch and Canterbury Tourism Chief Executive Tim Hunter said he is excited about the strategic advertising campaign that will be in market from November in print, outdoor and online advertising channels.

“The campaign is about showing West Australians the diversity of the experiences Christchurch and Canterbury have on offer in the hope they’ll want to jump straight on the new direct service.

“We are hoping to see significant opportunities for growth from the introduction of direct flights from the booming West Australian market in both business and leisure visitor numbers,’’ Mr Hunter said.

The growth in West Australian visitors to New Zealand has outpaced other Australian states with a 22% increase in visitors since 2010.

Tourism New Zealand General Manager for Australia Tim Burgess is positive about the increase saying “West Australian travellers are generally staying longer and spending more making them an attractive prospect for New Zealand.”

Air New Zealand General Manager for Australia Leanne Geraghty is confident the service will perform well.

“Air New Zealand is delighted to commence twice weekly direct service between Perth and Christchurch. The addition of this service further strengthens the network we provide in partnership with our trans-Tasman alliance partner Virgin Australia, by providing ease and convenience for leisure and business visitors alike to experience both cities and their surrounding regions,” said Ms Geraghty.

The campaign is a joint marketing venture between Christchurch and Canterbury Tourism, Tourism New Zealand, Air New Zealand, Christchurch International Airport, Tourism Holdings and a collective of Positively Wellington Tourism, Destination Marlborough, Interislander ferries and Kiwi Rail.

Christchurch International Airport Limited General Manager of Aeronautical Business Development, Matthew Findlay, says the aim of the campaign is to ensure the new air service operates at capacity fostering the desire that West Australians have for the New Zealand experience.

“We know from the work we’ve done with Western Australian travel agents, Perth Airport and other industry stakeholders, that there is a lot of interest in Christchurch and the South Island. The goal now is to translate that interest into flight sales,” says Mr Findlay.
For more information visit newzealand.com
Comments
Elane #1111 Elane
on July 20 2015 20:22:30
Hello colleagues, fastidious paragraph and pleasant urging commented at this place, I am in fact enjoying
by these.

my web-site cosmetic dentist near me
Fawn #1112 Fawn
on July 20 2015 21:49:43
Pretty component of content. I simply stumbled upon your website and in accession capital to claim
that I acquire in fact enjoyed account your
blog posts. Anyway I will be subscribing in your augment and even I achievement you get entry to constantly fast.



Have a look at my site enduro testo
Cameron #1113 Cameron
on July 20 2015 22:13:40
We are a group clash of clans guide pdf volunteers and opening a new scheme in our community.
Your site offered us with useful info to
work on. You've performed an impressive job and our entire group will likely
be grateful to you.
Russel #1114 Russel
on July 21 2015 00:43:45
Hi there, just wanted to mention, I loved this blog
post. It was practical. Keep on posting!


Also visit my web site :: Download Spotify Premium Code Generator
Jerilyn #1115 Jerilyn
on July 21 2015 01:20:26
What's up, I log on to your blogs regularly. Your story-telling style is witty, keep it
up!

Also visit my webpage credit counseling
certificate for free
Phil #1116 Phil
on July 21 2015 02:00:38
You can make 300 requests per day.

Here is my site :: firsturl.de (Lavada)
Kristian #1117 Kristian
on July 21 2015 08:31:20
It's amazing in support of me to have a site, which is helpful
designed for my experience. thanks admin

My blog post: cheap ray ban sale
Shasta #1118 Shasta
on July 21 2015 10:29:30
So possibly I obtain pg in Feb and figure out in March-now the question is actually girl or boy!!!



Here is my homepage :: newrecipesdaily.com (Ismael)
Marti #1119 Marti
on July 21 2015 11:29:25
Feel free to visit my web site :: http://hoganartgarage.4pets.es
Julio #1120 Julio
on July 21 2015 11:42:44
my webpage - tsukuba.ed.jp - Tonja
-
Post Comment
Name:

Validation Code:
Validation Code


Ratings
Rating is available to Members only.

Please login or register to vote.

No Ratings have been Posted.
Login
Username

Password



Not a member yet?
Click here to register.

Forgotten your password?
Request a new one here.
21,622,428 unique visits